There are many ways to generate additional revenue through your mobile app. You can introduce new products or even raise your prices. But one of the most effective ways to increase revenue is cross-selling! Because you sell more products to current app users.
What is cross-selling?
Cross-selling is a sales and merchandising tactic used throughout the customer journey to get a buyer to spend more by purchasing a product that’s related and or supplementary to what’s being bought already. Cross-selling is a relatively easier and more effective way to increase revenue per order.
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Let's learn how can you enable this feature on your mobile app. It's pretty easy.
Steps to follow to enable Cross-Sell Widget feature
1. Navigate to Shopney Design Dashboard > Customization and switch on the toggle in the related section as shown.
2. After enabling the feature, you will have three options to display your products on the cart screen for cross-selling:
Featured collection: It can be any collection you want to feature. The best practice for this option is to create a separate collection of best-selling products for this widget.
Wishlist: The products added to the favorite by the customer.
Recently viewed: The products were recently viewed by the customer in the app session.
You can activate only one or all of the above options.
3. The "Show only when the cart is empty" button designated in the below image allows you to display cross-sell widgets depending on the cart screen situation. When the switch is turned on, the widget will be visible only when the cart is empty. Otherwise, it will be shown both carts are empty and some items in it.
Please configure the widget as you wish and save your settings.
How does the Cross-Sell Widget feature work?
Once your settings are configured and saved, the products will be displayed on the cart screen of your mobile app. In the below image, you can see the different states of the cross-sell widget on the cart page.
Please contact the Shopney Support Team if you require any additional information. You are always welcome to contact us with any questions or concerns. Our support team will gladly answer your questions and assist you with anything!